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Privacy Policy

Your privacy is important to 4Rent, and its corporate affiliates, parent company (“Media Classified Corporation”) including4Rent.ca (collectively "4Rent" and each a "4Rent Company"). This Privacy Policy explains how 4Rent collects, uses, discloses and retains personal information, including information collected by 4Rent through websites and telephone calls and when providing products or services.

1. Consent

Your Consent By providing a 4Rent Company and its parent company, Media Classified Corporation, with your personal information, you consent to the collection, use, disclosure and retention of that information by the 4Rent Company and other members of the 4Rent, including Media Classified, in accordance with this Privacy Policy and as otherwise permitted by applicable law. You may withdraw your consent at any time, subject to legal or contractual restrictions and on reasonable notice to 4Rent and its parent company, Media Classified Corporation, but then you might not be able to proceed with your intended interactions or transactions with 4Rent and its parent company, Media Classified Corporation, or otherwise receive the full benefit of 4Rent's products and services.

2. Personal Information

Personal Information In this Privacy Policy, "personal information" means information about an identifiable individual, such as an individual's name and email address, but does not include (to the extent permitted by law) information that is publicly available in a telephone directory or that is business contact information that enables an individual to be contacted at a place of business.

3. Information That 4Rent Collects

(a) Information You Provide

You may be asked to voluntarily give your personal information to a 4Rent Company and its parent company, Media Classified Corporation, when you interact with the 4Rent Company or one of its sister companies, including when you inquire about rental listings, subscribe to a newsletter, register to receive information, apply or register for or order a product or service offered by a 4Rent Company or use a product or service provided by a 4Rent Company, and its parent company, Media Classified Corporation, or one of 4Rent sister companies. In those circumstances, you can choose not to provide certain requested personal information, but then you might not be able to proceed with your intended interaction or transaction with the 4Rent Company and its parent company, Media Classified Corporation, or otherwise receive the full benefit of the desired product or service.

(b) Automated Collection

4Rent Company and its parent company, Media Classified Corporation, may automatically collect certain information regarding your use of the 4Rent Company's and its parent company, Media Classified Corporation, website or online service, such as the dates and times that you access the website or online service, the browsers, operating systems, software and devices that you use to access the website or online service and details of your use of the website or online service. A 4Rent Company's and its parent company, Media Classified Corporation, websites, online services, email messages and advertisements may use technologies (e.g. cookies, web beacons, tokens, pixels or tags) to collect information that assists the 4Rent Company and its parent company, Media Classified Corporation, to improve its products, services, customer communications and advertising and to prevent fraud. A 4Rent Company and its parent company, Media Classified Corporation, may use information that it collects through technological means to recognize you as a user of the 4Rent Company's and its parent company, Media Classified Corporation, websites or online services, to facilitate and improve your use of the 4Rent Company's and its parent company, Media Classified Corporation, websites or online services, to confirm that messages have been delivered to and opened by you and to provide you with targeted advertisements. You may choose to decline or disable cookies if your web browser or device permits, but doing so may affect your ability to access or use certain features of a website or online service. More information about cookies used for interest-based advertising is set out in section 4(c) below. 4Rent Privacy Policy. Much of the information that is automatically collected by technological means is non-personal information (because the information does not identify you), and 4Rent and its parent company, Media Classified Corporation, will deal with that non-personal information as explained below in this Privacy Policy unless applicable law requires otherwise.

(c) Information Regarding Referred Transactions

If a 4Rent Company and its parent company, Media Classified Corporation, refers you to an independent business (e.g. a property manager, landlord, private listing) for a proposed transaction (e.g. renting a property), then the 4Rent Company may collect from that independent business information regarding the transaction to update your confidential profile for use by 4Rent and its parent company, Media Classified Corporation, as set out in this Privacy Policy.

4. How 4Rent Uses Personal Information

(a) General

Each Media Classified child company including, 4Rent Company, uses your personal information collected by the 4Rent Company for purposes relating to or arising from your relationship and transactions with the 4Rent Company and its parent company, Media Classified Corporation, and as otherwise set out in this Privacy Policy or permitted by applicable law, including:

  • to administer your relationship with 4Rent, and its parent company, Media Classified Corporation, including to create and manage your profile with 4Rent and to contact and correspond with you regarding those matters;
  • to facilitate your interactions and transactions with 4Rent, including to process your inquiry and requests;
  • to provide products and services to you;
  • to process and respond to your inquiries, requests and other communications;
  • to provide you with information (including by email and other electronic messages) regarding 4Rent and its parent company, Media Classified Corporation, and its products and services and related products and services offered by other businesses, to the extent permitted by applicable law;
  • to administer and facilitate your participation in contests and promotions related to 4Rent;
  • to maintain, protect and improve 4Rent's and its parent company, Media Classified Corporation, products and services and to develop new products and services;
  • to protect and enforce 4Rent's and its parent company, Media Classified Corporation, legal rights, interests and remedies and to protect the business, operations and customers of 4Rent and Media Classified Corporation or other persons; and
  • to assist other 4Rent Companies including Media Classified Corporation and its children companies to collect, use, disclose and retain your personal information in accordance with this Privacy Policy.
(b) 4Rent

A 4Rent Company and its parent company, Media Classified Corporation, may share your personal information with the entire 4Rent and its parent company, Media Classified Corporation, and the 4Rent may develop, maintain and share a confidential profile for you for use by each 4Rent Company and its parent company, Media Classified Corporation, to provide information, products and services to you, to facilitate your dealings with each 4Rent Company and as otherwise set out in this Privacy Policy.

(c) Interest-Based Advertising

The 4Rent and its parent company, Media Classified Corporation, may use interest-based advertising services (sometimes called "remarketing" or "retargeting") provided by third party vendors (such as Google and Facebook) to display advertisements on third party websites and social media sites visited by users of a 4Rent website or websites belonging to its parent company, Media Classified Corporation. Advertising vendors (such as Google and Facebook) use cookies, pixels or tokens – unique identifiers of a web browser on a specific computer that are installed on the computer when it accesses 4Rent websites – to display ads based on the computer's past access to 4Rent websites. You can opt-out of Google's use of cookies by visiting Google's Ads Settings. You can also opt out of a remarketing vendor's use of cookies by visiting the Network Advertising Initiative's consumer opt-out page.

5. How 4Rent Discloses Personal Information

(a) General

Each 4Rent Company and its parent company, Media Classified Corporation, discloses your personal information for purposes relating to or arising from your relationship and transactions with the 4Rent Company and its parent company, Media Classified Corporation, and as otherwise set out in this Privacy Policy or permitted by applicable law.

(b) Specific Consents

A 4Rent Company and its parent company, Media Classified Corporation, may disclose your personal information in accordance with express or implied consents that you give during your interactions and transactions with the 4Rent Company or its parent company, Media Classified Corporation.

(c) Referred Transactions

If a 4Rent Company or its parent company, Media Classified Corporation, refers you to an independent business (e.g. a property manager, landlord, building leasing agent, car dealer, lender, credit card company) for a proposed transaction (e.g. renting a property or leasing a property, obtaining tenant insurance), then the 4Rent Company and its parent company, Media Classified Corporation, may disclose your personal information to the independent business to facilitate the proposed transaction. 4Rent and its parent company, Media Classified Corporation, has no control over, or responsibility or liability for, the use, disclosure or retention of your personal information by the independent business, and the use, disclosure and retention of the disclosed information by the independent business is not subject to this Privacy Policy.

(d) Suppliers and Service Providers

A 4Rent Company and its parent company, Media Classified Corporation, may disclose your personal information to its suppliers and service providers (including fraud prevention services and payment processors) to assist the 4Rent Company and its parent company, Media Classified Corporation, in the provision of information, products and services to you, to provide services to the 4Rent Company, to assist the 4Rent Company to use your personal information as set out in this Privacy Policy and as otherwise permitted by applicable law.

(e) Law Enforcement/Legal Disclosures

A 4Rent Company and its parent company, Media Classified Corporation, may disclose your personal information as required or authorized by applicable law, including to comply with a subpoena, warrant or court or arbitral order or litigation disclosure obligation. A 4Rent Company and its parent company, Media Classified Corporation, may disclose your personal information to law enforcement agencies or other independent organizations if the 4Rent Company or its parent company, Media Classified Corporation, reasonably believes the disclosure is necessary or appropriate in connection with national security, law enforcement or other issues of public importance, or if the 4Rent Company or its parent company, Media Classified Corporation, reasonably believes the disclosure is necessary or appropriate to protect and enforce the 4Rent Company's and its parent company, Media Classified Corporation’s legal rights, interests and remedies or to protect the rights, interests, business, operations or customers of the 4Rent Company, its parent company, Media Classified Corporation or other persons (including to detect and prevent fraud and other illegal activities, enforce any of the terms of use, terms of service or other agreements that govern access to or use of any of the 4Rent Company's products or services). A 4Rent Company or its parent company, Media Classified Corporation, has no control over, or responsibility or liability for, the use, disclosure or retention of your personal information by the agencies, independent organizations or other persons to whom the 4Rent Company and its parent company, Media Classified Corporation, discloses the information in the foregoing circumstances, and the use, disclosure and retention of the disclosed information by those agencies, independent organizations or other persons is not subject to this Privacy Policy.

(f) Business Transactions

A 4Rent Company and its parent company, Media Classified Corporation, may disclose your personal information in connection with a proposed or actual business transaction in which the 4Rent Company and/or its parent company, Media Classified Corporation, is involved (such as a corporate amalgamation, reorganization, merger or acquisition, or the sale or transfer of some or all of the 4Rent Company's or its parent company, Media Classified Corporation, business or assets), but the 4Rent Company and its parent company, Media Classified Corporation, will require the information recipient agree to protect the privacy of your personal information in a manner that is consistent with this Privacy Policy and applicable law.

6. Location of Personal Information

4Rent, its parent company, Media Classified Corporation, and its service providers may process, store and use your personal information at facilities in various countries, including Canada, the United States of America and one or more countries in Europe or Asia. The personal information protection laws of those other countries might be different from the laws of the jurisdiction in which you reside, and might permit courts, government, law enforcement agencies, regulatory agencies and security authorities to access your personal information without notice. By providing your personal information to a 4Rent Company and its parent company, Media Classified Corporation, you consent to the transfer of the personal information to facilities located in other countries and the processing and storage of the personal information at those facilities.

7. Retention of Personal Information

4Rent and its parent company, Media Classified Corporation, retains your personal information for the period reasonably necessary for the purposes set out or referenced in this Privacy Policy and to comply with 4Rent's and its parent company, Media Classified Corporation’s legal obligations or enforce or protect 4Rent's and its parent company, Media Classified Corporation’s legal rights, or a longer period required or permitted by applicable law. 4Rent and Media Classified Corporation will delete or dispose of your personal information when 4Rent and Media Classified Corporation is no longer reasonably required to retain the information for the purposes set out or referenced in this Privacy Policy.

8. Protection of Personal Information

4Rent and its parent company, Media Classified Corporation, use reasonable safeguards – including administrative, physical and technical security and safeguarding measures – appropriate to the sensitivity of the personal information in 4Rent's and its parent company, Media Classified Corporation, possession or under 4Rent's or its parent company, Media Classified Corporation, control to help protect the information from unauthorized access, collection, use, disclosure, disposal or similar risks. Nevertheless, security risks cannot be eliminated and 4Rent and its parent company, Media Classified Corporation, cannot guarantee that your personal information will not be used, disclosed or deleted in ways not otherwise described in this Privacy Policy.

9. Accuracy and Access to Personal Information

4Rent and its parent company, Media Classified Corporation, will rely on you to ensure that your personal information that you provide to 4Rent and its parent company, Media Classified Corporation, is as accurate, complete and up to date as necessary for the purposes for which 4Rent and its parent company, Media Classified Corporation, uses the personal information. You will promptly notify 4Rent and its parent company, Media Classified Corporation, of any changes to your personal information using the procedures made available for that purpose by 4Rent and its parent company, Media Classified Corporation, or by contacting 4Rent's or its parent company, Media Classified Corporation, customer service. You may reasonably request access to your personal information collected by 4Rent and its parent company, Media Classified Corporation, and information about 4Rent's and its parent company, Media Classified Corporation, use, disclosure and retention of that personal information by submitting a written request to 4Rent's and its parent company, Media Classified Corporation, Chief Executive Officer using the contact information noted below. Subject to applicable exceptions and limitations prescribed by applicable law, you will be given reasonable access to your personal information and you will be entitled to verify the accuracy and completeness of your personal information and to have the information revised as appropriate. You may be required to pay a reasonable fee for access to your personal information. 4Rent and its parent company, Media Classified Corporation, may decline to process a request that is unreasonably repetitive, frivolous, vexatious or impracticable, that infringes or jeopardizes the privacy of other persons, or for other reasons permitted by applicable law.

10. Non-Personal Information

4Rent and its parent company, Media Classified Corporation, creates and collects non-personal information (information that is not about an identifiable individual), including personal information that has been aggregated or otherwise depersonalized so that the information no longer relates to an identifiable individual. 4Rent and its parent company, Media Classified Corporation, may use, disclose, transfer and retain non-personal information for any purpose and in any manner whatsoever. If non-personal information is combined with personal information, then 4Rent will treat the combined non-personal information as personal information for the purposes of this Privacy Policy for as long as the nonpersonal information is combined.

11. Other Websites and Businesses

4Rent's and its parent company, Media Classified Corporation, websites and correspondence (including emails and messages) may include advertisements for products and services (e.g. rental incentives, property notices, new buildings) offered by independent businesses or links to websites operated by independent businesses (e.g. property managers, building managers, landlords). 4Rent and its parent company, Media Classified Corporation, has no responsibility or liability for, or control over, those other websites, online services or businesses, their products or services, or their collection, use, disclosure or retention of your personal information. This Privacy Policy does not apply to the collection, use, disclosure and retention of your personal information by those websites, online services and independent businesses. If you have questions about how those websites, online services or independent businesses collect, use, disclose or retain personal information, please contact the owner or operator of the website, service or business.

12. Other Matters

(a) Disclaimers, Liability Exclusions/Limitations and Disputes:

The agreements (including any subscription agreement, membership agreement or terms of service or use) that you accept when you apply, register for, order or use 4Rent's and its parent company, Media Classified Corporation’s products or services contain important provisions, including provisions disclaiming, limiting or excluding the liability of 4Rent and its parent company, Media Classified Corporation, and other persons (including service providers) and provisions determining the applicable law and jurisdiction for the resolution of disputes. To the extent permitted by applicable law, each of those provisions applies to any dispute that may arise in relation to this Privacy Policy or 4Rent's and its parent company, Media Classified Corporation, collection, use, disclosure and retention of your personal information, and are of the same force and effect as if they had been reproduced directly in this Privacy Policy. Nothing in this Privacy Policy amends any of those other agreements.

(b) Changes to this Policy:

A 4Rent Company and its parent company, Media Classified Corporation, may change this Privacy Policy from time to time by posting a new version of this Privacy Policy on the 4Rent Company's website. A 4Rent Company's and its parent company, Media Classified Corporation’s collection, use, disclosure and retention of your personal information will be governed by the version of this Privacy Policy in effect at that time. Your continued dealings with a 4Rent Company and its parent company, Media Classified Corporation, after any change to this Privacy Policy will signify your consent to the collection, use, disclosure and retention of your personal information as set out in the changed Privacy Policy. Accordingly, you should check the "Last Updated" date of this Privacy Policy (at the top of this Privacy Policy) and review any changes since the last version.

(c) English Language:

You and 4Rent and its parent company, Media Classified Corporation, have each expressly requested and required that this Privacy Policy and all other related documents be drawn up in the English language. Les parties conviennent et exigent expressement que cette Politique de Confidentialité et tous les documents qui s'y rapportent soient rédigés en anglais.

(d) Contacting 4Rent's Chief Executive Officer:

If you have any comments or questions about this Privacy Policy or how 4Rent deals with your personal information, please contact 4Rent's and its parent company, Media Classified Corporation, Chief Executive Officer by email at: info@4rent.ca